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CEOs of Emerging Companies Roundtable: "Tools and Tactics to Generate Quality Leads"
Thursday, April 1, 2010
08:00 - 09:30 AM
TOPIC: Tools and Tactics to Generate Quality Leads.

On the day of fools, would it be foolish to discuss lead generation? Last time we discussed Sales Best practices, which is great if you have someone to sell to. Lets expand our sales strategies and discuss what we can do to generate leads of value. This month’s guest has a well thought out strategic plan and a host of tools available which help him generate and qualify leads for his sales team.

Steve Potts, Vice President of Marketing and Business Development at ForceLogix Technologies, has both start-up and enterprise software experience and has served as a senior sales executive with some of the world’s largest software organizations including Geac, IBM/Tivoli and Oracle. He has also served as a key executive with three successful start-up companies - Connect, CrossWorlds and Informative - each of which led to an IPO or strategic acquisition.

See you there!
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