News & Content: Member Blog

Increase your Profitability by 34% with Smokeball

Monday, April 15, 2019   (0 Comments)
Posted by: Kaylin Berg
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Jane Oxley, President, Smokeball


The Smokeball team recently partnered with Calista Flockhart (of "Ally McBeal" fame) on a first-of-its-kind marketing campaign. We’ve found that Calista’s notoriety as one of the most famous television lawyers, along with her playful and fun attitude, make her a perfect spokesperson for delivering our message. You can watch the full campaign here

Smokeball is uniquely situated in the market because we are focused on more than just case management - we are passionate about making you and your small firm more productive. Smokeball upgrades firm productivity in three powerful ways: automatic time and activity tracking, seamless integration with Microsoft Word and Outlook, and advanced matter management.

TV stars and film sets aside, the reason that this campaign is so important to me and to Smokeball is one and the same with our purpose: helping small law firms run successful businesses so that they can better serve our communities. Small law firms, now more than ever, need technology to help run their practices. But after a long day of running a small business and working hard for clients, most small firm attorneys don’t even have time to evaluate legal technology solutions for their practice. The purpose of this campaign is to get directly in front of the small law firm attorneys in a fun way and show them what Smokeball can do to make their practice even better.

Our hope is that when small firm attorneys see this new ad, they’ll spend a few moments to learn about Smokeball’s big productivity features. We are so excited about the way that Smokeball can help small law firms, that we wanted to think outside the box when it came to encouraging small law firms to look at how productivity software can transform their practice. So please enjoy our new video, check out a software demo, and learn why Smokeball truly is so perfect for your practice, you’ll think you invented it!

This post originally appeared on the Smokeball website, here.

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