I am beyond excited to share with you that today ReviewTrackers has officially closed our Series B round of funding.
We have secured a $10M investment from Peakspan Capital, a growth equity firm based out of Silicon Valley and NYC. Phil Dur, a partner at the firm, reached out to me over two years ago. During the two years that followed, Phil has gotten to know our business intimately while establishing a strong relationship with myself and our board of directors. That relationship has ultimately grown and resulted in a significant investment in ReviewTrackers and our future.
This latest round of funding comes at an important time for brick-and-mortar businesses. Online reviews are driving more and more purchase decisions as 94% of consumers now say that a negative review has convinced them to avoid a business. The new funds will be allocated to strengthening ReviewTrackers’ core product offering, scaling sales and customer success teams.