News & Content: Member Blog

Product-Centric Funding: Incentivize Business Outcomes, Not Features

Monday, July 29, 2019   (0 Comments)
Posted by: Gary Hotze
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Devbridge Team


Full Stack Friday is a monthly meetup hosted by Devbridge. In a recent talk meant for IT, product, and business executives who are dissatisfied with lackluster output delivered by classic enterprise funding techniques, Devbridge outlined how a detailed business case, paralysis through analysis, and a “one try to get this right” attitude often derail product initiatives before they even start. Learn how successful product teams influence finance, business, and IT to work within the enterprise budgetary limitations while consistently shipping products that customers need.


The talk covers:

Step 1: Identifying opportunity, risk, and estimating investment
Step 2: Monitoring metrics and agile KPIs to report health of product
Step 3: Developing roadmap and continued investment


Click here to see the full video.

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